In crafting content for Nivà Porto's social media, the focus was on capturing the brand's essence, developing illustrations, and blending photographs.

The color palette adopted was chosen based on the brand's identity, ensuring a cohesive visual presentation in line with the ambiance of Nivà Porto. The graphic compositions, in turn, balance the tradition of the gelateria with a modern touch, aligning with Nivà's positioning as a contemporary gelateria with classic roots.

The variety of content developed spans various themes and occasions, from seasonal celebrations to everyday moments in the gelateria. These posts are designed not just to promote the products but also to build and strengthen the brand's relationship with its follower community, establishing Nivà Porto as a benchmark in the ice cream universe.